DECIPHERING YOUR UNIQUE VALUE INTO VISUALS
HELPING BUSINESSES REPRESENT THEIR UNIQUE VALUE IN THE MARKET IS NOT JUST AN ART - IT'S A SCIENCE. DECIPHERING YOUR USP INTO VISUALS IS KEY TO INCREASING YOUR RECOGNITION AND SALES.
VALUES
compassion
Caring for and communicating with you in a way that makes you feel heard and understood.
integrity
Doing business by the principles of what's right instead of compromising for what's cheapest, easiest or most profitable.
agency
Helping you see how you can change things to achieve your desired outcomes.
wisdom
Applying knowledge, by using scientific processes to create the most strategic outcomes for your business.
providing business owners strategic creative services,
uniquely by leveraging collaboration and evidence, to achieve better business outcomes.
creative services
brand
identity &
related services
graphic design &
digital comms
photography
& videography
that captures the
heart of what you do
and who you are
upcycling textiles:
commissions,
workshops &
consulting
about
Hi, I'm Brittany Spencer!
You may be wondering where the title 'creativity scientist' comes from, and why I can call myself that?
My methodical, evidence based approach to creative services actually is accredited by my tertiary studies, having completed a Bachelor of Science with high distinction, at Monash University! (so I'm BS with a BSc.!)
My passion for combining design with science was realised when I studied electives in Design Thinking and Design for Social Impact. The principles behind these disciplines are literally that, for design to be effective, it has to be empathetic and strategic.
I realised that empathy + strategy = my instinctual way of relating to the world and people... hence the lightbulb went off in my head!
Helping businesses represent their unique value in the market, so that they can increase their recognition and sales, is not just an art - it's a science.
What does this science-based approach look like?
understanding the intricate design and details of how processes and systems work (e.g. your business, the market you're positioning yourself in, the creative methods)
translating understanding into practice, to help you see change towards your desired outcomes
diagnosing the root of what's going on and what treatments are needed for business growth
collaborating with other experts in the field